IIM CASE STUDY

The World of Communication

“Social tools are not just about giving people a voice, but giving them a way to collaborate, contribute and connect.”John Stepper

Media is an important part of our life at present, it plays a very important role in every way of life. It connects us with the scenarios in the world and informs us many things like news, history, entertainment etc., whereby helping us align with the rapid changing world.

Media are the communication outlets or tools used to store and deliver information or data. The term media refers to components of the mass media communications industry, such as Print media (newspaper, magazine), Broadcast media (TV, radio), Cinema, Photography, Advertising (poster, hoarding etc) etc.

The students of KG II are taught about media and its different forms. In one such activities, they learnt about posters and hoardings as an important means of advertisement, which is a part of media.

To make their understanding clearer they went on a tour to the adjacent road of our school building where they saw many posters of the upcoming events and activities of the school. They also saw the hoardings related to our school’s mission and vision, school achievers and many more. Children enjoyed going out and having first-hand experience. It enhanced their visual, kinesthetic, inter and intra personal skills.

SAI Angan - The World of Communication

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